Emerging Early Adopters: With only 10 min demo, 11 & 12 year-olds pounce on social software in their elementary school. Social media tools enable them to be connected, extend their outreach, and ensure that all members can have a voice within the tribe. – Seth Godin, Tribes...

Sara’s teacher – Mr. N. was kind enough to schedule 90 minutes last Friday afternoon for me to pitch social software to her Grade 6 class. No battle plan ever survives contact with the enemy. – Field Marshall Helmuth Carl Bernard von Moltke The Plan My original intent was to...

More on how to infuse Social Content 2.0 into your social software lifecycle One of Twitter’s endearing qualities is simplicity. After it’s “@” (Reply), or, “D” (Direct message), you have the remaining 140 characters to get your message across. Another...

Hmmm… maybe one more change Most of my posts take a few days to write. I tend to write my first draft as a collection of thoughts and then start piecing them together. Most times, I sleep on it and return with different thoughts and maybe even a different perspective. Sometimes,...