Lon Harris, Creative Director at ThisWeekIn brought up an interesting story on Anthony Orsini, the principal at Benjamin Franklin Middle School in Ridgewood, who sent out an e-mail Wednesday morning asking parents to help him get all of his students off social networks and keep careful track of their text messages.
“Please do the following: sit down with your child (and they are just children still) and tell them that they are not allowed to be a member of any social networking site. Today! …”
His basic concern is about bullying & how these social sites empower cyber-bullying. In response, Jason & Lon go on about how to deal with children, the Internet & even offer a few novel solutions for the car / auto-insurance industry. (I love the Key one, myself.) But, my favorite prosposed solution was Jason’s at 1:13:29 into the show:
Maybe it’s time that there be a service that’s only for kids… I think maybe that’s the solution
In all fairness, Jason doesn’t know about edu.cyn.in but I thank him for the words of encouragement, again!
Having lived and died the start up life during the dot com days and after reading everything on the right sidebar under Pivotal Reading, I’m now a proud ultra light startup entrepreneur. (See What are the characteristics of an Ultra Light Startup?.) With Guy Kawasaki‘s autographed copies of Reality Check & The Art of the Start tucked under my pillow at night, I have no trouble admitting to living off my faithful wife, dipping into my two beautiful children’s savings accounts the odd time and yes, there is a line of credit. So, if this was your reality, how would you go about soliciting help starting your startup?
I’ve done the startup thing & I’ve done it all wrong. Just Read Guy Kawasaki’s books for more examples.
I understand the value of lawyers & accountants, so they get paid first and that comes out of my line of credit.
If I understand my accountant – Sheldon Miller, correctly; banks just want the interest on your line of credit. VCs’ have a different kind of interest.
If I understand my lawyer – François Senécal, correctly; pay for what’s in the critical path to getting your product to market. Don’t pay for things like; “but what if one day Google buys this thing for a gazillion dollars?”.
If I understand Guy Kawasaki correctly, paying for things that may never happen simply reduces the likelyhood they will.
Here’s what I believe
I believe there’s a certain group of people in the world that love what they do but not necessarily where they’re doing.
I believe there’s a certain group of people in the world that desperately want and can do more than what they’re do now.
I believe these people just need an opportunity.
If you’re one of these people, then here’s what I’m offering you
I’m offering you a chance to build your own micro startup doing things exactly the way you want them done.
I’m offering you a chance to go beyond resumés and looking backwards when all you want to do is look to the future.
I’m offering you a canvas, silly putty, a stage for to show the world what makes you so hot.
Here’s the Risk
You have to sign a Non Disclosure Agreement (NDA).
You have to sign a Copyright Assignment Agreement. Typically, when you sign one of these with your employer, you agree to give them total ownership of your work & they agree to financially compensate you for it. In my case, you agree to give me (Milstein & Associates Inc.) total ownership of your work & I agree to fully attribute your contribution. You get no money, no shares, no promises of anything beyond public attribution. Oddly enough, it’s exactly as Jason said in above episode.
Here’s the Reward
If one day Google wants to offer a gazillion dollars, one of the first questions they may ask is; “Is the Intellectual Property locked down my Milstein & Associates Inc.”. The answer is “Yes”.
If one day Google wants to offer a gazillion dollars, one of the following questions they may ask is; “Is the team that contributed that coveted Intellectual Property locked down my Milstein & Associates Inc.”. The answer is “No”. At that point, my guess is that Google will then determine the value of locking down these contributors.
In order for my startup to succeed, I can’t afford to chance that maybe you’ll contribute enough for Google to offer that gazillion dollars. In order for you to truly succeed, you can’t afford to give up an opportunity like this. Besides, who would you rather assess your true value? Me – a guy living off his wife, kids & a line of credit, or, Google? Basically, all I’m offering you is a chance to sit at the table. But first, you have to set it & fill the glasses with Kool-Aid. Do you have a better offer from someone else?
So far three people have drank the Kool-Aid & I’m hoping one, or, two more will belly up to the table in the coming weeks. Take a look at Dom Derrien’s blog and let me know if you still think, in the worst case scenario, that he’s not seeing some form of immediate returns on his investment.